Brief:

Title of Project: Photo for the Blind: The creation of an art space to promotion creativity for the visually impaired.
Date Due: June 15th, 2009

Outcomes

1.    Develop an understanding of vision impaired people and their access to creative outlets
2.    Find a method to connect full visioned people to the lack of facilities in artistic fields for the vision impaired
3.    Develop and design an innovative method to introduce both the vision impaired and full visioned people to raise funds for creative pathways for the blind
4.    Experiment with and reflect on primary/secondary research to achieve an outcome which will respond to the cultural and economic context of today

Description of Project

Design a campaign that will draw in interest and funding to support/create outlets in which the vision impaired can access facilities to express themselves through artistic forms.
Through collating research gathered through different sources, formulate an environment, marketing campaign, and/or other media types to create awareness. Use the abilities of the member of your group to design an innovative method to produce this campaign.
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Instructions

1.    Collect research in relation to this project from at least 2 primary resources and multiple secondary resources to formulate the most appropriate method to raise awareness for the vision impaired
2.    Design and present a convincing presentation on a promotional plan in relation to this subject
3.    Create and present any resources required to further provide a clearer picture on the campaign
4.    Create and archive document that collates all this information

Submission

The archive document should be a minimum of 24pp. it is to be delivered both in PDF format and as a printed, bound document to the lecturer/examiners. Prototypes, printed, cut and trimmed should be used to help support the designer’s proposal and presentation.

Concept & Process:
We are required to articulate the design investigation and process via a presentation. The project calls for an innovation and experimental process. It should also outline a comprehension of where the project sits in terms of contemporary design and research methods.

Design:
The evidence of appropriate investigation methods in the design making process is required also elements and principles of design must be utilized effectively to communicate the project.

Technology:
We must utilize all skills and technologies accessable to us to appropriately construct the project.

Resolution:
The final presentation must be clear in resolving all problems outlined by the proposal with consideration to the research and the impact of the project.

Final Presentation:
The presentation has to be clear and professional to adequately produce our findings and campaign concept.